Marketers Forum

Malcolm Johnston is a tutor at The Marketers’ Forum – teaching modules on the CIM’s Professional Diploma and Chartered Postgraduate Diploma in Marketing.

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Christina Underwood, Marketing Manager Deloitte and student on the CIM Professional:

“Malcolm taught the first module of my CIM Professional Diploma – Marketing Planning Process. Malcolm was a brilliant tutor. Malcolm was very good at demonstrating how the CIM framework could be adapted to the B2B context, which was very helpful when working on our projects. Lectures were enjoyable and I always left feeling confident in the new content I’d learnt. Malcolm provided invaluable support for the project, giving sound feedback and advice. Malcolm set the bar to a very high standard for my remaining modules and I would have been more than happy if he’d taught the entire course!”


Hayley Spalding, Product Marketing Manager Oce Canon Group and student on the CIM Professional Diploma in Marketing:

“Malcolm taught my first course at the Marketers Forum studying the ‘Marketing Planning Process’ module as part of the CIM Professional Diploma. As a tutor, Malcolm is inspirational. He is incredibly knowledgeable, considerate and supportive ensuring all students are not only actively involved but his utilisation of Socratic teaching ensured by the end of every lecture we were confident in our new-found skills and knew exactly how to progress further with our projects. All round, Malcolm was professionally excellent, hence the somewhat glowing recommendation.”